Charmant

Charmant is a refined Framer e-commerce template crafted for brands that sell more than products — they sell emotion, craftsmanship, and story.

Charmant is a refined, modern and professional Framer e-commerce template for brands that sell craftsmanship as much as product. Built for handcrafted jewellery, fashion, arts and crafts and premium lifestyle goods, it pairs a minimal, light editorial layout with real Shopify functionality via Frameship.

Pages Home, Shop, Contact and 404, plus CMS-driven product, collection and legal templates. Sections include a hero slideshow, collection cards, featured items, a ticker, testimonials, feature cards, an image gallery and newsletter, with a slide-out cart and add-to-cart, buy and checkout buttons site-wide. Product pages carry a tabbed photo stack and details panel.

5 CMS collections

• Shop: synced live from Shopify via Frameship. Three images, description, price and compare-at price, Shopify collection, tags, product type, SEO fields and variant options

• Items: an editable product layer with collection and category references, price, stock, three images, Featured toggle, and four fields for short and long description plus short and long details

• Collection: title, image and content, driving the collection pages

• Category: display title and content, for filtering within a collection

• Legal Page: title, short description, content

Items reference a collection and multiple categories, so shop filters and collection pages populate from one taxonomy while Shopify handles live product data.

Who it's for

Boutique jewellery brands, artisans and independent designers, premium accessories labels, and anyone wanting a luxury storefront without custom development.

Why Charmant?

Framer handles the front end; Shopify handles products, cart, checkout and inventory. Light uppercase Kumbh Sans, a follow cursor, sliders, tickers, parallax and sticky scrolling.

Requirements An active Shopify store, a Frameship.io licence and a Framer account. Remix for a 10% discount code.